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Standard User robvxr
(newbie) Fri 06-Apr-12 22:18:57
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BT Advertising 38meg down rather than 40meg.


[link to this post]
 
Just noticed that BT have changed the image on the infinity homepage to 38meg, have they got in trouble for advertising it as 40meg?

http://www.productsandservices.bt.com/consumerProduc...

BTBroadband

My Broadband Speed Test
Standard User GeeTee
(committed) Fri 06-Apr-12 22:24:40
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Re: BT Advertising 38meg down rather than 40meg.


[re: robvxr] [link to this post]
 
Probably related to the recent ASA guidance / rules on advertising as regards speed - there's a news article on it on the main site here: http://www.thinkbroadband.com/news/5135-is-speed-to-...


That said - I don't see any mention of either 38Mbps or 40Mbps on the page you linked jsut this:
"BT Infinity it's our fastest ever broadband

Four times faster than the UK average"

Of course, the average speeds on Infinity are nicely skewed upwards by not allowing anyone they think will get <15Mbps to sign up.

Edited by GeeTee (Fri 06-Apr-12 22:33:12)

Standard User Kiggs
(fountain of knowledge) Fri 06-Apr-12 22:52:55
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Re: BT Advertising 38meg down rather than 40meg.


[re: GeeTee] [link to this post]
 
It mentions 38Mb/s right under With BT Infinity you get:.


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Standard User GeeTee
(committed) Sat 07-Apr-12 00:16:27
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Re: BT Advertising 38meg down rather than 40meg.


[re: Kiggs] [link to this post]
 
Ahh OK. I've got various script and adblockers running - they tend to mess with site layouts.
Standard User kasg
(experienced) Sat 07-Apr-12 09:44:17
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Re: BT Advertising 38meg down rather than 40meg.


[re: robvxr] [link to this post]
 
Plusnet is now advertising as "up to 38Mb" as well.

http://www.plus.net/fibre-broadband/

Kevin

plusnet Extra 80/20 trial
Using OpenDNS
Standard User yarwell
(sensei) Sat 07-Apr-12 09:52:14
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Re: BT Advertising 38meg down rather than 40meg.


[re: robvxr] [link to this post]
 
complying with the implied requirement to use speeds the customer can measure I suspect. 40M is the ethernet rate to the cab not a number you'll see on a speedtest.

Next comes the MiBits/s vs MBits/s debate smile

--

Phil

MaxDSL - goes as fast as it can and doesn't read the line checker first.

MaxDSL diagnostics
Standard User Ignitionnet
(knowledge is power) Sat 07-Apr-12 10:47:37
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Re: BT Advertising 38meg down rather than 40meg.


[re: GeeTee] [link to this post]
 
In reply to a post by GeeTee:
Probably related to the recent ASA guidance / rules on advertising as regards speed - there's a news article on it on the main site here: http://www.thinkbroadband.com/news/5135-is-speed-to-...


That said - I don't see any mention of either 38Mbps or 40Mbps on the page you linked jsut this:
"BT Infinity it's our fastest ever broadband

Four times faster than the UK average"

Of course, the average speeds on Infinity are nicely skewed upwards by not allowing anyone they think will get <15Mbps to sign up.


'Do more online with high speed broadband up to four times faster than UK average'

They aren't advertising an average speed nor do they give one, they advertise the speed that 10% of customers get, which is the 38Mb.

All seems reasonable enough to me!
Standard User TheManStan
(regular) Sat 07-Apr-12 12:53:10
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Re: BT Advertising 38meg down rather than 40meg.


[re: Ignitionnet] [link to this post]
 
And this is based on the current 40/10 product... i expect that once 80/20 comes out the numbers will change again.

Administrator MrSaffron
(staff) Sat 07-Apr-12 13:42:29
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Re: BT Advertising 38meg down rather than 40meg.


[re: TheManStan] [link to this post]
 
Only if the 80/20 replaces the 40 product, they will exist as two price points at the Openreach level

Andrew Ferguson, andrew@thinkbroadband.com
www.thinkbroadband.com - formerly known as ADSLguide.org.uk
The author of the above post is a thinkbroadband staff member. It may not constitute an official statement on behalf of thinkbroadband.
Standard User DougM
(member) Sat 07-Apr-12 14:55:41
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Re: BT Advertising 38meg down rather than 40meg.


[re: yarwell] [link to this post]
 
Maybe Openreach should bump the sync rate to 42Mbps, to see if they can get enough users with 40Mbps throughput to be permitted to advertise the 40Mbps headline.

-==-
DougM
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