When my exchange went live (well actually when FTTC became available to me - the BT Checker changed before the exchange went "live" and announced on BT OR twitter feed) it was very much the whimper.
There were no grand announcements but about 6 weeks later a sticky advertising sign appeared on the FTTC CAB.
BT don't seem to go in for grand announcements. Might be different if there is Local Authority or other bodies involved - we didnt have any of that.
BT Infinity 2 - IP profile 77 / 20 - super fast!
Previously BE Unlimited - 21,000 Download 1,200 Upload but then moved house - 6,500 Down, 1Mb/s up - gutted!
Ex <n>ildram , been to SKY MAX - 15,225 Download