You are basing your statement here on a presumption - that most who want this speed are on long lines. This is a flawed presumption.
I know my property can only get 7-8Mb on ADSL. It just so happens to have an enabled cabinet serving it, and so I opted to go for a 40/10 unlimited VDSL. Even running at 40/10, I still have a ton load of headroom on the line, and when I was running it on 80/20, I got full 20 upload with around 70 download.
What is my point here?
My point is, there are probably some people out there on a similar setup of line, that don't want a 40/10 connection, but also don't want a slower 8Mb connection either. This product fits nicely in the middle. Further more, if the price point is down at ADSL prices, then I can definitely see people opting for this package - it's a nice reasonably fast connection, cheap, will have loads of headroom and so.... in retrospect of your statement here - I doubt cross talk will impact it at all, and for the most part, it will probably be more reliable than the fastest ADSL connection they could get on the same line.
EDIT: Having said all that, the article says:
The special offer pricing will only be available for those end customers with slow lines that we can identify on eligible cabinets. We are expected to publish details of those initial cabinets and eligible lines on 15 April 2016. While we hold the right to modify cabinet eligibility lists, we do not expect to remove eligible cabinets once published and approved for special offer. The special offer is not available to SIM only provides.
I guess it comes down to what they mean by "slow lines". If that applies to lines like mine (described above) then great. If not, looks like they will limit orders on such lines to the higher speed packages like 40/2, 40/10, 55/10, 80/20 as they will only be offering the 18/2 on specific cabinets.
Edited by mixt (Fri 15-Apr-16 16:02:42)