I'll take a long shot...
The final 10% of households in the UK will deemed hard to reach with next gen, so will get offers of satellite to meet 2Mbps USC.
If TalkTalk LLU has come to your area which is around 85% of UK households, and you are not on the likely plans for BT FTTC/P already, then the Fujitsu roll-out may well reach you.
What can skew things is if a council/authority is able to add funds into the mix, e.g. Cornwall is going ahead without any BDUK funding.
Given BT offered to match fund and reach 90% coverage using BDUK money back in December, and nothing has happened much, then I suspect similar will happen, i.e. lots of hot air until the second half of 2014