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What do you think of BT's new logo?
Oliver.
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I tweeted to them that, however much they paid a design agency to do that for them, I'd have done it for half the price. 
Oddly didn't get any response. 
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Looks a bit like the National Front logo.... 
https://ibb.co/n7hSKR0
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Apparently it was created in 2016, announced in May and was due to go live in August...
It appears to have taken a long time to get those 2 letters and a circle from design to implementation.
Other than that there appears to be little to comment on - it is basic and very flat but if that is what they were going for then they succeeded.
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Unbelievably boring and tedious. I should start a design agency. Just take the company's initials, give it a "vibrant" colour, and put it in a circle. Call that a logo? [censored] hell. At least the "piper" had some character and the coloured blobs were pretty.
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Hi
I thought it was a joke when I first saw it, I can't believe any company would consider that a logo! Imagine being in the meetings with the PR company showing the new logo and hearing them go on about how it was inspired, it's meaning etc, make a good sitcom that would.
I'm hoping it was a cheap in-house re-branding competition rather than a PR firm being paid hundreds of thousands of pounds to come up with that. It's the trademark symbol with TM swapped for BT, presumably to be shown with a TM mark symbol along side!
Regards
Phil
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My only thought about it was that it is designed so it can roll across the screen in some future advert or adverts. Ending with the �BT� either upright, or at some other angle appropriate in any particular advert.
My broadband basic info/help site - www.robertos.me.uk. Domains, site and mail hosting - Tsohost.
Connection - Three 4G, tbb tests normally 35-45Mpbs down, 65Mbps off-peak, 9-24 up.
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"Democracy means simply the bludgeoning of the people by the people for the people." Oscar WildeEdited by RobertoS (Thu 31-Oct-19 09:12:14)
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I initially thought it was a new logo for BT Rolatruc who make forklifts and have alweays had BT in a circle.
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M H C
taurus excreta cerebrum vincit
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Having spent several minutes trying to find a website or logo for them, I pass . All I can find is businesses selling their products, that they are owned by Toyota, and had two previous names.
My broadband basic info/help site - www.robertos.me.uk. Domains, site and mail hosting - Tsohost.
Connection - Three 4G, tbb tests normally 35-45Mpbs down, 65Mbps off-peak, 9-24 up.
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"Democracy means simply the bludgeoning of the people by the people for the people." Oscar Wilde |
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Mocked in the industry.
https://www.prweek.com/article/1585050/bt-mocked-gen...
It does look better on the van mock ups where it's white against a colour, but still lacking anything original.
Regards
Phil
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And the cost seems to be well spent as you are all talking about it....
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The author of the above post is a thinkbroadband staff member. It may not constitute an official statement on behalf of thinkbroadband.
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And the cost seems to be well spent as you are all talking about it....
In disparaging terms. But I suppose if BT are looking for the "two minute job in MS Paint" vibe they've totally nailed it.
Oliver.
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It looks better on the TV screen than what they had before as less solid colour. And that is the most important thing (to me).
BT Infinity 1 (unlimited)
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