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I sincerely hope no one on here would ever sign up to an ISP because of any offer or voucher. Most of these vouchers are totally valueless ie. Love 2 shop , Sainsburys et al. Anything you can buy from these companies with their vouchers can be bought elsewhere for 50/60/75% less elsewhere. Even a free tablet is worthless to me, I'm not that desperate. If I have evaluated the market and decided that XYZ is the best provider and there is a special offer on the table - fine. But nothing would ever persuade me to change to a rubbish provider for a few £100's of vouchers. The only offer that makes sense is a reduced fee for 3/6 months or more. That's money in your pocket. So what is the point of these vouchers. Do these ISP's really think we are stupid?
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Explain to me how a Sainsbury's voucher for say £50, spent on your weekly shop, is not worth £50 - notwithstanding that there are probably cheaper supermarkets - but not that will save you 50/60/75% !
 Comms is hard |
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You can sell these things on Ebay to turn them into cash, then offset the profits against your broadband costs.
Simples.
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Register (or login) on our website and you will not see this ad.
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You've missed the point. I asking why anyone would sign up to a particular ISP just because of the vouchers on offer? I only buy something or a service on its quality and what it offers me. Cost is irrelevant to me. There are certain ISP's that I wouldn't sign up to if they offered me a £1000 voucher?
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Fair point, but I don't need the money. However I asked why would anyone sign up to an ISP just because of the bribe on offer.
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I asking why anyone would sign up to a particular ISP just because of the vouchers on offer?
I personally don't know anyone who does. Do you?
Oliver.
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Cost may be irrelevant to you, so I presume you pay full fat leased line pricing?
Probably not, suggesting cost is relevant and for some it is a lot more relevant.
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The author of the above post is a thinkbroadband staff member. It may not constitute an official statement on behalf of thinkbroadband.
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I generally ignore vouchers when changing services because I don't like being "dictated to" where I shop. Cashback is a different matter, and I offset that against the cost of the services within the minimum term (I know it's not guaranteed, but it's almost guaranteed).
Oliver.
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No I don't either but I am assuming that there are some who do otherwise why would these offers be made? Presumably research shows that they work?
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No I don't either but I am assuming that there are some who do otherwise why would these offers be made? Presumably research shows that they work?
It's an incentive. If you are suggesting people sign up to an ISP only because of a voucher offer then no, I don't think that happens. Why would anyone ignore the fact broadband costs £50 a month and sign up just because of a £75 voucher? That would be ridiculous.
However, I do believe if someone is interested in an ISP anyway, the voucher offer may "push them over the edge".
Oliver.
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You've missed the point. I was asking why anyone would sign up to an ISP just because there was a voucher or offer available. Most of us wouldn't accept 2nd best just because someone gives you £100. The only criteria buying anything should be the quality of the service or product and affordability. Free gifts and vouchers should never enter the equation until a decision is made if even then. I've never bought anything in my life because of free gifts or vouchers.
Edited by deleted (Mon 20-Apr-15 22:46:27)
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Totally agree it should only be an incentive, once the research, evaluation and decision has been made that the best product has been selected. However I feel that there are some out there (not on these forums, I trust) who are swayed into buying just because of the "freebies".
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However I feel that there are some out there (not on these forums, I trust) who are swayed into buying just because of the "freebies".
The TBB news stories have a healthy smattering of voucher offers. Might get them de-listed from Google News one day, since obviously the "news" articles contain affiliate links.
Oliver.
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It was precisely the proliferation of news articles on TBB with ISP voucher offers that brought the subject to my attention in the first place. Hence why I thought I'd ask the question.
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Ah right, maybe it would have been better worded as "stop spamming TBB news with adverts" then.
Oliver.
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No one would signup on JUST a voucher offer, but if you are going to sign up with an ISP then the voucher cycle might adjust the point at which hit the buy button.
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The author of the above post is a thinkbroadband staff member. It may not constitute an official statement on behalf of thinkbroadband.
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You've missed the point. I was asking why anyone would sign up to an ISP just because there was a voucher or offer available. I'd be surprised if many do.
As Oliver341 says, it may help the decision, if someone can't be fussed with the bother of changing - particularly if they have ISP email and/or webspace.
A high percentage of my food shopping is done at Sainsbury's. A £100 voucher would be quite welcome.
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The only criteria buying anything should be the quality of the service or product and affordability.
The vouchers, if useful (like Sainsburys) are part of the affordability. If you can save £50 on your shopping then that is essentially £50 of the broadband and makes the change more affordable.
As others have said it could be the clincher and I would say in 2 circumstances. The first is if you have a couple of very similar ISPs that you are considering and the voucher could swing the decision. The second is if you have been thinking about moving to an ISP then a time limited offer may be enough to get you to click the button.
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I decided to go with my ISP because I know if I need them they will be there and they will get the job done. Expensive yes but I plan to get more expensive services as they come along so I welcome it. We all get the same there are no new customer deals here, and no hideous network problems as they are not Unlimited.
If they offered me a voucher I would be offended to be honest but that is just me. I have always said you get what you pay for.. As soon as they can offer me FTTP i'll go as high as I can.
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No one would signup on JUST a voucher offer, but if you are going to sign up with an ISP then the voucher cycle might adjust the point at which hit the buy button.
It certainly did in my case. My cabinet finally got enabled with FTTC about three weeks back. After a bit of shopping around, and listening to what my wife wanted as part of the package I decided to switch to BT. At that point there were no shopping vouchers on offer. So I waited until the Tuesday - when BT updated the offers, and managed to get a £125 voucher.
The migration to FTTC happened today, and I'm happily using an 80/20 connection (and getting speedtests very close to that!)
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And a free shop or 2. bargain!
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