Here's a trace from my Zen connection at about 2.20PM for comparison.
Tracing route to 202.67.50.142 over a maximum of 30 hops.
1 2 ms 2 ms 2 ms 192.168.0.1 [home.gateway.home.gateway]
2 20 ms 20 ms 22 ms 62.3.83.10 [losubs.subs.dsl5.wh-man.zen.net.uk]
3 22 ms 20 ms 20 ms 62.3.86.29 [no-dns-yet-62-3-86-29.zen.co.uk]
4 19 ms 21 ms 47 ms 62.3.80.49 [ge-2-0-0-0.cr1.wh-man.zen.net.uk]
5 27 ms 39 ms 29 ms 62.3.80.45 [ge-3-0-0-0.cr2.th-lon.zen.net.uk]
6 28 ms 28 ms 28 ms 195.66.224.21 [40gigabitethernet1-1.core1.lon1.he.net]
7 96 ms 106 ms 96 ms 72.52.92.241 [10gigabitethernet10-4.core1.nyc4.he.net]
8 157 ms 159 ms 155 ms 72.52.92.226 [10gigabitethernet10-3.core1.lax1.he.net]
9 166 ms 164 ms 164 ms 216.218.223.206 [pacnet.10gigabitethernet2-3.core1.lax1.he.net]
10 264 ms 278 ms 262 ms 202.147.0.52 [ip-202-147-0-52.asianetcom.net]
11 274 ms 276 ms 278 ms 202.147.0.178 [gi1-0-0.gw1.nrt5.asianetcom.net]
12 310 ms 279 ms 277 ms 203.192.149.210 [squareco.asianetcom.net]
13 278 ms 278 ms 278 ms 61.195.56.129
14 278 ms 276 ms 317 ms 219.117.144.70
15 282 ms 282 ms 276 ms 219.117.144.57
16 281 ms 277 ms 279 ms 219.117.146.141
17 279 ms 283 ms 281 ms 219.117.146.26
18 280 ms 278 ms 280 ms 202.67.50.134
19 Destination Reached in 279 ms. Connection established to 202.67.50.142.
Trace Complete.
Just guessing, but it does seem from your trace that there is some sort of congestion on asianetcom.net. Are the packets still lost when you ping squareco.asianetcom.net (during the slow period) with a long time out, e.g.
ping -w 60000 squareco.asianetcom.net
which waits 60 seconds for a reply.