From that web page
They think some 1Gb network into one block of flats in one place in London makes them a real challenger to BT and Virgin - what a joke.
Ian, I think hyperoptic are suggesting they are a challenger to BT/Virgin in terms of technology rather than market share...
Their business model in fact it is to target high density developments that have no fibre.
Therefore they will never be a challenger to BT in terms of competition.
Far from being a joke I think its a great thing there's a company that's prepared to fill the black spots for a reasonable cost where BT/Virgin wont go
Its a fact without companies like this I'd be fibre less for years (my exchange has already been upgraded to FTTC)