The revised pricing is only applicable at the moment to new signups and those changing account type. From June though, we'll be applying the cheaper pricing to all existing customers' accounts too (where they're on a market-led product).
If you can't wait until June then have a read of the FAQ here that tells you how you can jump the queue.
Hi.
Also quoting from the link:
Why aren�t the prices for existing customers changing immediately?
There are various reasons for this, mostly surrounding the complexity of our billing systems and the fact that our development schedule is filled many months in advance.
In addition, many of our special offers over the last 12 months have been budgeted against receiving subscription fees in Market 1/2. We did consider changing prices for existing customers at the end of the initial 12 months, but this was too complicated to implement and communicate effectively. Therefore we made the decision to make a cut-off point and apply the pricing to all affected customers from that point.
If you�re an existing customer you can change product now and get the new prices. If you�re a Value customer whose exchange has changed from Market 2 to 3 you can upgrade to Extra, save £1.50 on your monthly bill and get 6 times the usage allowance!
I accept that billing systems can be complex, and development schedules etc...will I get my discounts back-dated in June, given that:
a) Your complex billing system and development schedules are not my problem
b) A patient customer who is willing to wait five months for £25 is better than no customer at all to the tune of Broadband and phone contracts of more than £30 per month (and other Plusnet customers in my locale).
Either BT are pulling the strings on this one, and Plusnet are not talking, or Plusnet are making not only the profit (which they, as every company is entitled to), but are pocketing the difference in a five-six month period. So which is it? Are Plusnet being forced to keep the Market prices up by BT's wholesale activities on these exchanges, or can they move all the users on all the exchanges at once?
With regards to the "complex billing system", perhaps if I counter with:
"Due to the complex banking system, your payment will not arrive until next month. This would have been sooner, but I have development plans of my own." - and how long would you as a company tolerate any customer with such a message? You would not. Blaming your business model/practices for keeping customers' costs higher than they should be is unacceptable.
Equally, giving people the option to upgrade to 'jump the queue' is telling me two things:
1) You really think people are that thick?
2) Your pricing model can not / will not cope with the downgrading of prices for the affected customers, and Plusnet are being forced to encourage people onto other packages to ensure the expected/budgeted revenues are realised. If this is the case, have you considered the potential problem which lies ahead for all those people upgrading to bigger packages? Less capacity.
The fact remains that Plusnet (BT?) have been keeping market 2 or 3 customers on markets 1 or 2. In short, the competition now exists, and unless Plusnet are willing to recognise this, they may very well find it out the hard way.
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