I just noticed this thread.
I agree with you that it does feel a bit of a let down.
I think we all know the 'up to' wording was because ISP's were advertising a speed that 99% of their users couldnt get.
Now I think its swinging the other way and companies are exploiting the wording. What is to stop a company advertising any speed as long as 1 of their users can get it.
I think there should be a minimum speed requirement.
Isn't there one that stops people ordering fibre if their line isnt capable of sustaining high speeds?
Demon => Freeserve => Pipex => Be => Sky => BT Infinity 2