I know - so should we extend that to FORCE web developers to ensure every page loads in 5 seconds on a 256Kbps connection per se?
You can't force anyone, but web designers who can make their sites more efficient stand a better chance of selling their products or communicating what it is they want to say. Less than ten seconds on an average web connection should be the norm. Few people will wait longer than that. As to what's average, I leave that one in your more knowledgable hands.
Bear in mind, I have no problem with web content, styles and any other facet of web doo-hickeys. Just how they are served to the users. Heavy items or services should be a click away rather than automatic. Notice I say 'should'. There will always be exceptions, and people will tolerate that. There are different ways of doing things:
http://www.yourhtmlsource.com/accessibility/10badthi...
It is estimated that you have about 5 seconds to get something substantial and interesting on the screen before a lot of your readers lose interest. That isn�t long, but it is possible to get stuff displaying early, and build on that. It�s called progressive downloading.
Sensible caching, external stylesheets, minimalist styles and lightweight objects can make a world of difference.
Bear in mind that the subject had gone onto page loading time, but there's also usage allowances too. If you load up a dozen Beeb site pages a day that's half a GB of data. Quite a lot if on a low allowance. Optimising the site would cut that in half easily. My own average usages has doubled in the past couple of years for little change in web habits. I am forced to take a heavy profile due to inefficient design. Not ranting...just highlighting how it can all add up for users' costs, contention issues, etc.
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