The confusion over what is fibre broadband was started by VM marketing and was intended to confuse - it sounds like it confused their staff as well.
I regard this sort of disgraceful usurping of technical reality for marketing purposes as unacceptable - but it seems that the ASA is now content for any broadband service making use of fibre to be marketed as **** FIBRE BROADBAND **** (with far more bells and whistles than is possible on a textual forum).
I'm waiting for someone to market dial-up as fibre Internet access, on the basis that the ports on the peering switch are almost certainly some form of fibre Ethernet.
Virgin is a two-way hybrid fibre-coax network - they've either upgraded, closed (Westminster) or stopped marketing (Milton Keynes) the areas not capable of two-way HFC. Gradually, fibre has got deeper into their network, but possibly is not as geographically close to the customer as with BT Openreach FTTC deployment.
The two key differences between Virgin and BT's FTTC deployment (other than the different final hop technology) are:
* BT are required to allow third-parties wholesale use of their network on the same basis as their in-house retail business
* BT's deployment makes provision for FTTP build-out using spare fibre deployed alongside the FTTC build (possibly on BT's initiative, but in the medium term more likely as FTTP On Demand when that launches).
Ultimately, the precise technology used matters little to the customer experience - even to someone like me who used to work in computer networking R&D. All the posts about the alleged superiority of coax or twisted pair are really fanboy/fangirl stuff. What matters is what speed the technology is capable of, the contention experienced, whether a particular service is available to you and whether the network offers wholesale capacity (giving you a greater choice of providers).
We have several VM TiVo boxes, but do not regard VM broadband as suitable for our home business use. We had a VM cable modem in the early days, and the contention was awful, though I have no idea what the current situation is like locally now (probably not good, as VM offered cable modem service here long before BT enabled the exchange for ADSL, so the majority of homes are probably still on VM).
The terms and conditions of VM's residential service used to prohibit business use - though I have no idea how they'd distinguish.
We have a routed /28 with Zen - to get anything vaguely similar on VM would involve taking an overpriced business broadband product.
Fortunately, BT switched on FTTC in this area a few weeks ago and our Zen connection will be upgraded to FTTC in early January. We're only around 200m from the cabinet in a relatively modern estate with underground ductwork, so an eventual FTTP upgrade will likely not be too difficult. That said, we're not likely to be queueing up to pay for FTTP On Demand when it launches!
There is a place for VM in the residential Internet access marketplace - but it would be so good if all the providers would adopt a 'truth in marketing' standpoint. Unfortunately, I realise this is as unlikely as flying porcines.
This post is brought to you by what these rotten marketers would describe as a fibre LAN. The servers here are in an air-conditioned room in the garage, with the house switch and server rack switch connected to each other by two 1000BaseSX gigabit fibre links. Of course, the rest of the hardware is connected by gigabit twisted pair or wireless - it's a LAN with a fibre link where it matters for galvanic isolation and regulatory compliance. Using fibre for other links would just be a waste of money (I doubt you'll get a pair of 1000BaseSX SFP GBICs for under £100).